The North Jon Devrind Signature 110 mm wheel isn’t a generic update, but a rider-driven component tuned around a specific style. Jon Devrind’s riding isn’t about flash, it’s about control and clean execution, and that comes through clearly here. This isn’t just a name on the product, it reflects his approach: stable, predictable performance under load, without unnecessary flex or inconsistency.
North has actually built this wheel around real rider feedback. The kind of use where repeated impacts, hard landings and quick tempo changes are constant requires a wheel that doesn’t just feel good when new, but keeps its character over time.
The core is made from 7075 aluminum, CNC machined for precision. This material brings higher strength without adding unnecessary weight. Under load it doesn’t flex or twist, so landings and fast direction changes stay controlled and consistent.
The 88A PU compound hits a well-balanced middle ground. It’s firm enough to hold speed and avoid feeling sticky, while still giving enough feedback from the ground. The rebound is fast, which makes pumping and acceleration feel more responsive.
The 110 x 24 mm size is a proven, functional standard that fits most setups without compromise. This wheel doesn’t try to oversell itself, but what it does, it delivers consistently, in the same style Jon Devrind represents.